Mazda 2 sedan

                      Mazda 2 sedan

                            Mazda 2 sedan  

Mazda Motor Corporation revealed the all-new Mazda 2 (Demio known as Mazda in Japan) sedan at Guangzhou Motor Show 2007.

This version of Mazda's latest model has a dynamic and elegant, designed to attract new customers in the rapidly growing China B-car segment. The new Mazda 2 sedan is produced by Changan Ford Mazda Automobile Co., Ltd. at its Nanjing plant, and will go on sale in the first half of 2008 the company network Changan Mazda Motor Sales.

                            Mazda 2 sedan 

Noriaki Yamada, President and Chief Operating Officer of Mazda Motor (China) Co., Ltd. said: "With the introduction of a four-door sedan and five-door hatchback and the B-car segment in China, we have completed Our product launches, B, C and CD segments, which represent the three main categories of Chinese vehicles. New models will greatly strengthen Mazda's product assembly in China. "

                            Mazda 2 sedan  

Mazda Senior Executive Managing, Kiyoshi Ozaki, spoke about Mazda's global growth and China business at the press conference. "In fiscal 2007 we expect to achieve our seventh consecutive year of profit growth and fourth consecutive year of record profits. Henceforth, we will strive to maintain our current growth by increasing the value of our brand and improve our business efficiency under our new mid-term plan to promote Mazda and our long-term vision for technology development, Sustainable Zoom-Zoom. Achieve our medium-term target for China of '300, 000 units of production and sales in 2010 "will be a decisive factor in our plans," he said.

                             Mazda 2 sedan  

This year, Mazda completed the consolidation of its production, sales and product foundations, which it has been building in order to achieve its mid-term objectives.

President and CEO of Mazda Motor (China) Co., Ltd., Satoshi Tachikake: "We have set up a production structure that comprises three facilities: the Changan Ford Mazda Automobile Nanjing plant, which was completed in September and features Mazda's latest production and machining technologies, the Changan Ford Mazda Automobile plant in Chongqing, and FAW Car Company in Changchun."

                            Mazda 2 sedan 

Mazda is also updating its sales network in order to achieve its mid-term target. In addition to the existing FAW Mazda Motor Sales Co., Ltd. (FMSC), Changan Mazda Motor Sales Co., Ltd. (CMSC) has been newly established, and sales will commence through the two channels from January 2008.

                                         Mazda 2 sedan

Noriaki Yamada, who is in charge of China sales, added, "The newly established Mazda Motor (China) Beijing Office will function as the representative of Mazda Motor Corporation. It will establish a reliable sales network by developing a unified brand strategy for the two sales channels and policies that will always benefit the customer. Mazda's core products will be progressively introduced through the two sales channels to strengthen our product lineup. We intend to continue expanding our sales network, from the current 104 dealerships to a total of 160 for both channels by January 2008, and establish over 300 dealers by 2010."

                      Mazda 2 sedan